Red Bull unveils limited-edition Lilac Edition for Spring 2025
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Posted: 5 June 2025 | Ian Westcott | No comments yet
Red Bull introduces the Lilac Edition, a spring-inspired energy drink blending pink grapefruit and floral notes, available nationwide for a limited time.
Red Bull has introduced its first-ever U.S. Spring Edition energy drink, aptly named the Lilac Edition, to mark the arrival of spring. Launched nationwide on March 3, 2025, this limited-time offering is available in both full-sugar and sugar-free options.
The Lilac Edition features a unique blend of pink grapefruit and subtle herbal and floral notes, delivering a refreshing taste that captures the essence of the season. Packaged in eye-catching lilac-coloured 8.4 fl oz and 12 fl oz cans, this edition continues Red Bull’s tradition of seasonal releases, following previous editions like the Summer Edition Juneberry and Winter Edition Fig Apple.
Each can contains the same key ingredients as the standard Red Bull Energy Drink, including 80 mg of caffeine per 8.4 fl oz serving and B-group vitamins, aimed at improving concentration and reducing fatigue.
The Lilac Edition is available at select retailers nationwide while supplies last.
