Is convenience eating causing us to lose our connection with food?
18 February 2016 • Author(s): Victoria White
Research commissioned by the Food Standards Agency (FSA) suggests that people in the UK worry that convenience eating could cause them to lose a connection with the food they eat.
Participants in the study were concerned that the growing trends of convenience foods, online grocery shopping, and ‘eating on the go’ could decrease the social and cultural importance of sharing meals. They worry about a loss of connection with where our food comes from, and with each other, as we cook and eat together less as families and communities.
This is one of a number of findings from a public dialogue commissioned by the FSA to explore ‘Our Food Future’. The study aims to bring the consumer voice into the debate about the future of the food system and collect important evidence to inform future policy, working in partnership with other policy makers, industry, and retailers.
Steve Wearne, Director of Policy at the FSA, said: “The food supply chain is increasingly complex and already under pressure from a growing world population. It’s the FSA’s role to understand how this affects the interests of consumers and engage with people about how the food system should be shaped for the future.
“We’ve said in our strategy that we are committed to open policy making and we are keen to invite input from everyone with a stake in the food system, including from those who buy and eat food. We want to identify and solve problems to deliver the best food future for us all. Our policies in this area, and those of others, are still being shaped and Our Food Future will have a crucial input into that.”
Consumers want industry to help reduce food waste
The research also shows that consumers widely welcome increased clarity on food labels, with many hoping the food industry will provide more information on a wider range of food issues. Consumers are also calling on the food industry to help reduce waste at all stages of the food production journey. Additionally the research shows that consumers are concerned that access to healthy and nutritious food could become a luxury as pricing prompts people to buy cheaper, processed food. Participants of the survey also hope that Government and regulators will play a more visible role in the future of food, to ensure that their interests are protected in a more complex world.
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