Unilever continues to invest in Indonesia to increase capacity for growth
Posted: 29 September 2011 | Unilever | No comments yet
Unilever expands state-of-the-art Personal Care and Ice Cream facilities to drive growth…
Unilever yesterday unveiled expansion to production facilities in Indonesia that will help drive sustainable growth for the company in the fast-growing developing and emerging markets.
The company has invested about €90 million to build a new, state-of-the-art personal care factory and to expand existing ice cream and personal care factories to increase Unilever’s capacity for growth and service increasing demand for beauty products and ice cream in Indonesia and in other parts of Asia and Africa. These developments complement the additional capacity already being built in the Home Care and Foods categories in Indonesia this year and will better enable Unilever to deliver bigger and better innovation more quickly to consumers.
Pier Luigi Sigismondi, Unilever’s Chief Supply Chain Officer said, ‘Unilever, as the emerging markets consumer goods company, has set itself an ambitious goal – to double the size of our business whilst reducing our environmental impact. These new facilities will help us to continue to grow in Indonesia, an important market in which we have strong category positions across our portfolio, as we do across South East Asia.
“These markets contribute significantly to the 54% that Unilever currently generates from emerging markets, a figure we expect to rise substantially over the next ten years. We are excited by the enormous possibilities these markets offer and more investments will undoubtedly follow.”
The new facilities were officially unveiled at an opening ceremony by Bapak Hatta Rajasa, Co-ordinating Minister for Economic Affairs, in front of several distinguished guests and the Unilever Board.
This investment is part of a €550 million, three-year investment programme in Indonesia to enable Unilever to leverage its leading position in developing and emerging markets by enabling sustainable and profitable growth.
Maurits Lalisang, Chairman Unilever Indonesia added, “With almost 80 years of Unilever history in Indonesia, we have demonstrated long-term commitment to its growth and prosperity so far. Our continuing and significant investment in Indonesia shows that we are equally committed to Indonesia’s future growth, economic and environmental development.”