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The UK Flavour Day 2019 brought together decision makers and…
The UK Flavour Day 2019 brought together decision makers and experts for discussions about flavourings role in current and future consumer trends. Here, James Smith, Chairman of the UK Flavour Association, highlights the key takings from the event.
The new rounded Cadbury’s Dairy Milk chocolate bar has got…
1 May 2014 | By Charles Spence, Crossmodal Research Laboratory, Oxford University
The new rounded Cadbury’s Dairy Milk chocolate bar has got many consumers agitated because they say it tastes sweeter than the original more rectangular bar. But the company says that the formulation hasn’t changed. Who is right? This furore can perhaps be explained with reference to the literature on shape…
Research results prove environment enhances taste and flavour...
9 October 2013 | By
Research results prove environment enhances taste and flavour...
