With many keen to try cultivated meat for themselves, SuperMeat explains how it evolved from a “pipedream” to being on the verge of hitting US shelves.
The cultivated meat industry is nearing its tipping point. The Food and Drug Administration (FDA) recently provided a “no-question” letter for cultivated chicken products, stating they have no reservations regarding the safety conclusion. This declaration could mean that the first products will roll out to the US market later this year, marking the inevitable change in the way we eat.
Evolving from a pipedream to being available on the open market in Singapore, the potential industry reach and transformation of consumer diets is tremendous.
Right now, the cultivated meat industry is working in high gear on the first stage of commercialisation. Twenty-five years ago, the internet was still in its infancy and was primarily used in research labs, the military and universities. At the time, few could envision the potential impact of its widespread and rapid adoption. Similarly, 15 years ago, smartphones were a niche product, but today there are over 6.8 billion smartphone users worldwide, making it the most widely‑used electronic device.
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