With the mint supply chain under threat, Eric Dowd of Mars Wrigley provides details of a solution that will help secure this valuable crop’s future.
There are few flavours as distinct as fresh mint and having pioneered its use in our classic chewing gum, its cooling aroma is very well known to us at Mars.
Obviously we’re not its only admirers – you can find mint in countless products, from your most trusted toothpaste to your teas, beauty products and even candles, to name but a few. Yet despite its longstanding popularity, all is not well for mint growers, particularly in the US.
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