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ESSNA has responded to Channel 4’s Joe Wicks: Licensed to…
8 October 2025 | By Ian Westcott
ESSNA has responded to Channel 4’s Joe Wicks: Licensed to Kill, warning that not all processed foods are harmful. The documentary, which features Wicks’ “Killer Bar,” has sparked debate over ultra-processed foods. Experts say broad labels like NOVA can mislead consumers, and evidence-based, ingredient-level analysis is needed to assess real…
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